Conundrum? Apparel not what you Anticipated? By Dick Lerner

How many times have you bought a garment that you really liked …then disappointment sets in.  Its not what you thought it might be…Doesn’t fit?…Seems flimsy?….Doesn’t hold its shape? Buttons fall off? Seams separated? Fabric ripped? It happens more than you think.

Apparel that is oversold and under delivered – is well beyond the worth of the garment.  Marketing doesn’t mean you are getting quality.  A name brand or designer label doesn’t mean apparel is good quality – its a Conundrum!!.  If a garment doesn’t hold up and seems ready for the discard pile prematurely; it’s due to inferior fabrics, linings, thread, buttons, cheaply made, etc.

Endorsements and Influencers does not mean a garment is good quality.  The garment is loaded with marketing cost and if the price is to good to be true…it probably is! The difference?  A good garment is well made with all the right ingredients to insure you are getting well made apparel that is affordable, quality and will last.  Unfortunately the retail sector has become filled with disposable merchandise that will continually have a short life cycle.

It is a vicious cycle how often a garment gets replaced, and that is expensive! Instead of increasing the wardrobe, it becomes one of replacement.  Quality Clothing becomes the least costly as garments are replaced less often.

Next time a garment seems to be to good to be true, it probably is, there is no free lunch! The conundrum is the garment quality? Or is it a garment heavily promoted with a cheap price.

If you want to get off the Hamster Wheel,  buy apparel for quality and value, know your fabrics, look for garments with the latest technology.  Hold the fabric up to the light and make sure you can’t see through, it is tightly woven, has good body, not flimsy or crush in your hand.

If the garment isn’t made right, Tailors are not magicians, there is only so much that can be done.  This is the issue of cheaply made apparel.  Cheaply made clothing with a name means nothing.  Be a good steward, know what you are getting.

There is Wool…Then There is Merino Wool…In a Class by Itself! By Dick Lerner

How many times have you put on a wool garment and first thing you notice is how rough the fabric is and it scratches your skin and you can’t wait to change clothes.  The wool used may be what protects the animal from the elements.  Its the dry coarse wool sheared from the topside of the Sheep.

There are a number of breeds of Sheep.  Each breed of Sheep Wool has there own characteristics, but the World’s softess is Merino Wool.  It is the cashmere of Wool.  About 90% of the Merino Wool Sheep comes from Australia.

Features of Merino Wool is not only how soft it is, it is strong, moisture wicking, natural UV protection, temperature regulating, doesn’t stink, easy care and outstanding for year round wear.

Merino Wool is not only used for Professional Clothing, it is a favorite for Outdoor Clothing for temperature regulating, wicking moisture, soft and comfortable to wear.  Merino Wool is easy care, maintains it shape and ideal all types of weather.  Merino Wool is preferred for layering, warmth and moisture wicking.

It is one of the few fibers you will find used from Suits to Base Layer tops and bottoms.  Merino Wool is sustainable, it is a natural fiber and renewable which is good for the earth.

Wool often gets a bad wrap because its rough and course, hot and scratchy.  Merino Wool is anything but; it is preferred – for all the right reasons.  Build your wardrobe with Merino Wool, you will have a better wardrobe over time, will last and spend less money.  Experience the quality of Merino Wool, you will immediately discover the difference!

What to look for getting good Lifestyle and Outdoor Clothing by Dick Lerner

There is way too much marketing and cheap prices being promoted in the marketplace on names and labels that have been acquired and not in business for years.  Merchandise promoted by a Celebrity or Influencer does not assure you are are getting quality apparel.  Much of the merchandise being pushed is on sourced products not manufactured by the company.  Unfortunately, most of what is being promoted are cheap prices, cheaply made, doesn’t fit or last.

What do you look for in Lifestyle and Outdoor Clothing? Are Companies privately owned or they equity/venture capital firms? Look for companies that manufacture their merchandise. Products are fair trade mercantile, eco, sustainable and  company makes a positive carbon footprint.  The merchandise produced are with the latest fabrics and technology.

If you want a great cake you have to make it with great ingredients and that is what the best Lifestyle and Outdoor Clothing Manufacturers do – season in…season out.  Their products are great quality, fit and last.  If you are looking to get your wardrobe to the next level and quit the cycle of wasting money…this should help to get on the right path.  The collage of names to the right are just a few of the many quality manufacturers available.