There is Wool…Then There is Merino Wool…In a Class by Itself! By Dick Lerner

How many times have you put on a wool garment and first thing you notice is how rough the fabric is and it scratches your skin and you can’t wait to change clothes.  The wool used may be what protects the animal from the elements.  Its the dry coarse wool sheared from the topside of the Sheep.

There are a number of breeds of Sheep.  Each breed of Sheep Wool has there own characteristics, but the World’s softess is Merino Wool.  It is the cashmere of Wool.  About 90% of the Merino Wool Sheep comes from Australia.

Features of Merino Wool is not only how soft it is, it is strong, moisture wicking, natural UV protection, temperature regulating, doesn’t stink, easy care and outstanding for year round wear.

Merino Wool is not only used for Professional Clothing, it is a favorite for Outdoor Clothing for temperature regulating, wicking moisture, soft and comfortable to wear.  Merino Wool is easy care, maintains it shape and ideal all types of weather.  Merino Wool is preferred for layering, warmth and moisture wicking.

It is one of the few fibers you will find used from Suits to Base Layer tops and bottoms.  Merino Wool is sustainable, it is a natural fiber and renewable which is good for the earth.

Wool often gets a bad wrap because its rough and course, hot and scratchy.  Merino Wool is anything but; it is preferred – for all the right reasons.  Build your wardrobe with Merino Wool, you will have a better wardrobe over time, will last and spend less money.  Experience the quality of Merino Wool, you will immediately discover the difference!

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